Risk Checklist

• Can the target user say what this is for without hearing the implementation details?
• Is the promise tied to a concrete outcome rather than a broad category?
• Does the idea have a clear alternative it must beat?

Monetization

• Who controls the budget or time savings?
• Is the value large enough to support the required build and maintenance cost?
• Would the first useful version create enough value to justify payment, adoption, or internal sponsorship?

Retention

• What makes the product useful after the first session?
• Does it create a saved workflow, history, collaboration loop, or recurring decision?
• Would users remember to come back without reminders?

Trust

• What data, permissions, integrations, or behavior changes does this require?
• What proof would make a cautious user comfortable trying it?
• What failure would make the product feel unsafe or unserious?

Distribution

• Where can the exact target user be reached repeatedly?
• What existing channel, community, workflow, or integration can expose the product?
• Is there a realistic path beyond one launch post?

Feature Adoption

• What existing user behavior will this feature change?
• Is the feature tied to an active user pain or just a product idea?
• Can adoption be measured with one clear event?